Tag Archives: content marketing
Everything old is new again – what’s the ROI of social media
Posted by in community building
Tagged #vDM30in30, content marketing, measuring, ROI of social media
1 Comment
|
I’ve been “doing” social media for large companies for around seven years now. Five years ago, I wrote this post: “Is ROI an evil MBA term? More on the ROI of blogging“. Man I had some good ideas on how … Continue reading
Let’s get content out of silos (aka what needs to be done to make content marketing work)
Posted by in content marketing
Tagged content marketing, feudalism, l&d, marketing, silos, training
1 Comment
|
Last week when I was at the FSU Instructional System’s anniversary conference, I begged people in the program to stop thinking their skills are only useful in the Learning and Development organizations. I have been thinking a lot about the … Continue reading